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increase your sales now - theloyaltygroup.com.auincrease your sales now - theloyaltygroup.com.au

Find out more about our customer loyalty programs

Products and Services

The Complete Marketing Solution

The Loyalty Group offer the complete marketing solution tailored towards increasing profits.Below are the features and benefits of the complete marketing solution:

Our Customer Loyalty Programs

Lucky Buys Reward is a points based customer loyalty and rewards program for independent retailers. Over 1000 businesses and over 500,000 cardholders have participated in Lucky Buys Reward, nationally.

Customised Loyalty Program Solutions

Based around the same concept of the Lucky Buys Reward program, customised loyalty reward programs are tailored to suit your specific business.

Database Marketing

We offer you the complete end-to-end solution including pre-media, print manufacture and delivery. For more details on our deliverability methods please refer to our pages on Direct Mail Marketing, Email Marketing and SMS Marketing.

Direct Mail Marketing

Keep in touch with customers between visits. Targeted and personalised communications with customers often generates extra visits.

Email Marketing

Instant Email Marketing motivates customer visits via special offers, invitations to events and birthday and welcome messages. It is one of the least expensive marketing channels.

SMS Marketing

SMS marketing is among the fastest growing elements of modern marketing and business communication.

Gift Cards

Gift Cards have become a popular marketing tool and are used by many large businesses to achieve new sales and facilitate an important service to their customers.

Website Development

Gift Cards have become a popular marketing tool and are used by many large businesses to achieve new sales and facilitate an important service to their customers.

The Complete Marketing Solution

The Loyalty Group offer the complete marketing solution tailored towards increasing profits.Below are the features and benefits of the complete marketing solution:

Our Customer Loyalty Programs

Lucky Buys Reward is a points based customer loyalty and rewards program for independent retailers. Over 1000 businesses and over 500,000 cardholders have participated in Lucky Buys Reward, nationally.

Customised Loyalty Program Solutions

Based around the same concept of the Lucky Buys Reward program, customised loyalty reward programs are tailored to suit your specific business.

Database Marketing

We offer you the complete end-to-end solution including pre-media, print manufacture and delivery. For more details on our deliverability methods please refer to our pages on Direct Mail Marketing, Email Marketing and SMS Marketing.

Direct Mail Marketing

Keep in touch with customers between visits. Targeted and personalised communications with customers often generates extra visits.

Email Marketing

Instant Email Marketing motivates customer visits via special offers, invitations to events and birthday and welcome messages. It is one of the least expensive marketing channels.

SMS Marketing

SMS marketing is among the fastest growing elements of modern marketing and business communication.

Gift Cards

Gift Cards have become a popular marketing tool and are used by many large businesses to achieve new sales and facilitate an important service to their customers.

Website Development

Gift Cards have become a popular marketing tool and are used by many large businesses to achieve new sales and facilitate an important service to their customers.

Our Valuable clients

Hbt - theloyaltygroup.com.au
Local Hero - theloyaltygroup.com.au
Mla - theloyaltygroup.com.au
Rmnc - theloyaltygroup.com.au
cancer council - theloyaltygroup.com.au
Vip club - theloyaltygroup.com.au
Crt - theloyaltygroup.com.au

What People Say

We have used lucky buys at our store since 2009 & have found it to be the most cost effective way of marketing. Our revenue has increased by 30% since 2009 & a lot of this increase has to do with Lucky Buys. We have had a high number of new customers come in from word of mouth referrals from existing customers! We know for a fact that lucky buy customers spend on average $ 3 more than our other customers!
Dan Martin
Subway Franchise Owner
I have noticed a 15% increase in business since the introduction of the program 8 months ago. During a time when downturn was expected, I actually increased turnover which was against the trend. I no longer need to advertise which has saved me thousands of dollars
Mr Graham Wheildon
Rumps Gourmet Butchery & other fine foods, W.A
Our Loyalty Program has been extremely successful & encourages our customers to come back time & time again. With our customer database at over 600 and with The Loyalty Group’s help, we have given away a BBQ & Holiday. We love the SMS messaging & using our customer database for “In store” promotions. The staff at The Loyalty Group are always willing to help & advise
Tricia Guppy
Director, Mitre 10 Kilmore.
We have been working with The Loyalty Group now for 5-6 year & in the last 12 months we have focused mostly on SMS marketing on a weekly basis & found this is the most direct and responsive way to target our customers. The day we SMS our customers we can have a 50% sale increase on any normal day
Tara Milne
Owner, MILNE'S Country Style Meats
(The service) was so cheap that I have decided not to waste any more money with newspapers and magazines and just send out newsletters with product specials to the customers who actually shop in our store.
Robyn Kidd
The Crate Ideas for living, VIC
The Lucky Buys Reward program has enabled us to get a database of our own and know who they (customers) are, how often they come in and know their average spend. Last month we did a direct mail through Lucky Buys Reward with great results and I did not have to do a thing, The Loyalty Group did it all. This program has given me an advantage over the two bakeries and four coffee shops in town
Andrew Bertelli
Bertalli’s Bakery, Benalla Victoria

The Lucky Buys Reward program has enabled us to get a database of our own and know who they (customers) are, how often they come in and know their average spend. Last month we did a direct mail through Lucky Buys Reward with great results and I did not have to do a thing, The Loyalty Group did it all. This program has given me an advantage over the two bakeries and four coffee shops in town

Bertalli’s Bakery, Benalla Victoria

(The service) was so cheap that I have decided not to waste any more money with newspapers and magazines and just send out newsletters with product specials to the customers who actually shop in our store.

The Crate Ideas for living, VIC

We have been working with The Loyalty Group now for 5-6 year & in the last 12 months we have focused mostly on SMS marketing on a weekly basis & found this is the most direct and responsive way to target our customers. The day we SMS our customers we can have a 50% sale increase on any normal day

Owner, MILNE'S Country Style Meats

Our Loyalty Program has been extremely successful & encourages our customers to come back time & time again. With our customer database at over 600 and with The Loyalty Group’s help, we have given away a BBQ & Holiday. We love the SMS messaging & using our customer database for “In store” promotions. The staff at The Loyalty Group are always willing to help & advise

Director, Mitre 10 Kilmore.

I have noticed a 15% increase in business since the introduction of the program 8 months ago. During a time when downturn was expected, I actually increased turnover which was against the trend. I no longer need to advertise which has saved me thousands of dollars

Rumps Gourmet Butchery & other fine foods, W.A

We have used lucky buys at our store since 2009 & have found it to be the most cost effective way of marketing. Our revenue has increased by 30% since 2009 & a lot of this increase has to do with Lucky Buys. We have had a high number of new customers come in from word of mouth referrals from existing customers! We know for a fact that lucky buy customers spend on average $ 3 more than our other customers!

Subway Franchise Owner